Google Ads Management
Paid reach that pays off.
We build and optimise your Google Ads campaigns so every euro feeds one number: qualified enquiries. Performance Max, search and display from one source — transparent down to the single click.
Kurz gesagt
Google Ads are paid adverts that appear on Google the moment someone searches for what you offer. We set up the campaigns, steer budget and search terms, and evaluate which ad leads to enquiries. You see, click by click, what your money was spent on, and you can adjust the budget at any time.
What we deliver
- Campaign setup & ongoing optimisation
- Performance Max, search & display ads
- Conversion tracking, no black box
- Weekly reporting & clear recommendations
Packages
Fixed package prices for this service — bundled with all the others on our pricing page, so you can compare everything at a glance.
What you get out of it
Why it matters
With Google Ads you pay for attention at the exact moment someone is actively searching for what you offer. Without proper control, that budget evaporates on the wrong clicks and unchecked automated campaigns. We set up your accounts so that spend stays traceable and feeds real enquiries rather than mere visibility.
Numbers and sources
Six factors decide ad position on Google — the bid is only one of them.
Alongside the bid, what counts is the quality of the ad and the landing page, ad rank thresholds, the competitiveness of the auction, the context of the search query and the expected impact of the ad assets. In practice this means: whoever improves the landing page and ad quality can rank better on the same budget than a competitor who simply bids more. That is why we work on both rather than on the bid alone.
Source: Google Ads Help, »Ad Rank« (support.google.com/google-ads/answer/1722122), retrieved 11 August 2026.
How we work
Account audit & goal definition
First we review your existing account, your audiences and your figures so far. Together we define which type of enquiry counts and what such an enquiry is worth to your business.
Setup & clean tracking
We structure campaigns by search intent, add ad copy and set up conversion tracking so that every measured enquiry corresponds to a real action. That way you can see which click leads to an enquiry and which doesn't.
Ongoing optimisation & reporting
We review the campaigns weekly, refine search terms, bids and ads and cut out wasted spend. You get a clear analysis with concrete recommendations instead of an automated data export.
The result is a Google Ads account you understand: traceable down to the single click, geared to qualified enquiries rather than mere reach.
What we don't promise with Google Ads
Nobody can guarantee you a fixed cost per click or a set number of enquiries per budget. Every click is decided in an auction that reshuffles with each new competitor, each season and each bid change — whoever pays €1.80 today may pay double in December without anything about the campaign being wrong. So we take charge of the steering, not the price: the ad account runs in your name, you see every euro spent directly at Google rather than in an agency summary, and our fee is shown separately from the media budget — no hidden margin on your clicks. Once a week you get the analysis with a clear recommendation, even when it is to cut the budget.
Common questions
From what budget does Google Ads pay off for us?
That depends on your industry and the competition for your search terms, not on a fixed threshold. In the audit we estimate realistic click prices and cost per enquiry with you, so you know before you start whether — and within what range — it adds up.
Who owns the account and the data?
The Google Ads account is in your name and you keep full access. We work in it as a manager, and when the collaboration ends, the account, the campaigns and all the data stay with you.
How quickly do we see results?
The first clicks and enquiries often appear within the first few days. A reliable read on profitability takes several weeks of data, because only then are there enough real enquiries for proper optimisation.
