Profound
Be visible where AI gives the answers.
More and more people no longer search on Google — they ask ChatGPT, Perplexity or Google AI Overviews directly. Profound measures whether and how your brand appears in these AI answers, which sources the models cite and how that changes over time. For the first time, that makes GEO/AEO something you can steer rather than leave to chance.
How Conexa Digital uses it
GEO and AEO — visibility in AI answer engines — are the core focus of Conexa Digital. We use Profound to measure how often and in what context AI systems mention your brand, which competitors dominate there and which content needs to be made citable. From this emerges a concrete roadmap for becoming present in AI answers. Whether Profound is the right tool is a decision we make together, based on your goals.
Why it matters to you
When an AI issues a purchase recommendation or answers a question without mentioning your brand, you lose visibility before the classic click ever happens. Those who measure today whether and how AI systems talk about them secure a head start in a channel most competitors are not even watching yet.
Frequently asked questions
What do GEO and AEO mean?
GEO (Generative Engine Optimization) and AEO (Answer Engine Optimization) describe optimising to be mentioned and cited in AI-generated answers — from ChatGPT, Perplexity or Google AI Overviews, for example. This is precisely where Conexa Digital's focus lies.
Can visibility in AI answers even be measured?
Yes. Profound evaluates how AI systems respond to relevant questions, whether your brand appears and which sources get cited. That turns a gut feeling into a reliable metric.
How exactly does Conexa Digital help with AI visibility?
We measure your current presence in AI answers, identify gaps against competitors and develop citable content. Tell us your topic — we will show you where you stand in AI answers.