Become visible and win enquiries — with a clearly defined monthly scope
Growth includes everything in Foundation and adds the growth work on top: new content for search engines and AI assistants, Google Ads management and continuous improvement of your pages. Every service comes with a fixed monthly quantity — so you know exactly what you get for 2.199 €.
Ideal for: Businesses that want to grow predictably: more visibility on Google and in AI answers, more qualified enquiries — within a fixed monthly framework instead of open-ended agency invoices.
All services in detail
Extended content upkeep
Up to 4 changes per month
Twice as much as Foundation: four self-contained adjustments to existing content per month (up to 30 minutes each). New pages are created through the SEO content — they do not count against this allowance.
SEO content
Up to 2 new SEO pages per month
SEO content means pages written specifically for the searches your customers make — for example a service page, or a guide page answering one concrete customer question. Included: research, copy (up to approx. 1.200 words per page), preparation for search engines and AI, implementation, and one revision round per page. Larger pages count as two.
Up to 10 focus keywords
Keywords are the search terms your customers should find you with — say “tax adviser Koblenz” or “heat pump cost”. Together we select up to 10 of them, align your content accordingly and track progress monthly. Honestly: rankings are awarded by Google and the AI providers, not by us. We work to current professional standards to maximise your chances — a specific position cannot honestly be promised.
Landing pages
1 landing page per quarter
A landing page is a standalone page for one specific offer or campaign — visitors arrive via an advert, say, and are meant to do exactly one thing: enquire. Included: concept, copy, design, implementation and one revision round. Additional landing pages: 690 € net each.
Google Ads management
Set-up and ongoing management
Google Ads are the paid adverts above and beside Google's search results. We handle campaign structure, ad copy, bid management, ongoing optimisation and clean measurement of which advert leads to which enquiry (conversion tracking). The ad account is registered in your name and belongs to you.
Ad budget of up to 3.000 € per month
An important distinction: the ad budget is the money you pay directly to Google — it is not included in the package price. Our management covers ad budgets of up to 3.000 € per month and up to 3 campaigns running at the same time. Above that, the management workload rises: a surcharge of 8 % of the monthly budget above 3.000 €. Google Ads only — Meta, LinkedIn or TikTok are separate services.
Conversion optimisation
Up to 2 optimisation measures per month
Conversion optimisation means turning more of the visitors you already have into enquiries. We identify where visitors drop off and make targeted improvements — clearer calls to action, shorter forms, more convincing arguments. One measure = one implemented and measured improvement to existing pages.
Strategy & availability
Strategy call 1× per month
Up to 60 minutes by video: what did last month deliver, what do we do next, what do we deliberately leave out. With written minutes and clear priorities — you always know what we are working on and why.
Faster support
Reply within 1 business day instead of 2 (Mon–Fri, 9 am–5 pm).
Scope & limits
To keep the fixed price fair, every service has a clear volume. Anything beyond it we agree with you in advance — never as a surprise on the invoice.
Content changes
- Included
- small changes to existing content
- Limit
- up to 4 per month, max. 30 minutes each; expire monthly
- Beyond that
- billed by time (120 € net/hour) with an advance estimate and written approval
SEO content
- Included
- research, copy, preparation, implementation
- Limit
- up to 2 pages per month of up to approx. 1.200 words each, 1 revision round per page
- Beyond that
- additional pages 490 € net each; pages over 1.200 words count as 2
Focus keywords
- Included
- selection, alignment, monthly tracking
- Limit
- up to 10 search terms
- Beyond that
- +150 € net/month per additional 5 keywords
Landing pages
- Included
- concept, copy, design, implementation
- Limit
- 1 per quarter, 1 revision round
- Beyond that
- 690 € net per additional landing page
Google Ads
- Included
- structure, ad copy, bid management, optimisation, conversion tracking
- Limit
- ad budget up to 3.000 €/month, up to 3 active campaigns; the budget itself is not included and goes directly to Google
- Beyond that
- 8 % of the monthly budget above 3.000 €; additional campaigns and other platforms (Meta, LinkedIn) by quote
Conversion optimisation
- Included
- analysis, implementation, measurement on existing pages
- Limit
- up to 2 measures per month
- Beyond that
- larger rebuilds (e.g. a complete restructuring of pages) as a separate quote
Website size
- Included
- operation and upkeep (from Foundation)
- Limit
- up to 25 pages — including the SEO pages we create
- Beyond that
- +90 € net/month per additional 10 pages (or part thereof)
Strategy call
- Included
- video session with written minutes
- Limit
- 1× per month, up to 60 minutes
- Beyond that
- additional workshops billed by time
Languages
- Included
- all services in one language
- Limit
- usually German
- Beyond that
- multilingual content by quote
Availability & response time
Reply within 1 business day by email (Mon–Fri, 9 am–5 pm). In the event of a complete website outage: resolution begins within 4 hours on business days.
What is not included
Clearly defined — so you know where you stand.
- Ad budget (paid by you directly to Google — full transparency, no hidden margins)
- Adverts on Meta, LinkedIn, TikTok or other platforms
- Automations and AI workflows (Performance)
- Custom development and API/CRM integrations (Performance)
- Social media editorial work and community management
- PR work and press releases
- Video and photo production
- Multilingual content (available by quote)
Good to know
- Growth includes all Foundation services: hosting in Germany, security, daily backups, monitoring, basic AEO and the monthly report.
- SEO and visibility in AI answers are optimisation to current professional standards — not promised rankings. Anyone promising you position 1 should explain how they control Google.
- Visibility work needs a run-up: in our experience, the first reliable movement shows after 3–6 months — hence the minimum term of 6 months, thereafter cancellable monthly with 1 month's notice.
- Unused allowances expire monthly — in return, your website keeps growing predictably every month.
Our ground rules for all packages also apply.